Agentic traffic – Definition & Meaning

Definition of agentic traffic

: website, application, or API requests generated by AI agents that browse, compare, fill forms, communicate, or transact on behalf of a user or organization
- The retailer separated agentic traffic from human sessions so it could measure how shopping agents used the checkout flow.
- Signed agent identities helped the site distinguish legitimate AI agent traffic from ordinary scrapers and impersonating bots.

Two meanings, one word

In everyday English

The movement of people, vehicles, or data through a place or network.

In AI

Website, application, or API requests generated by AI agents that browse, compare, fill forms, communicate, or transact on behalf of a user or organization.

Origin & history

first known use2025

Agentic traffic became common in web, security, analytics, and commerce discussions during 2025 and 2026 as browser and shopping agents began visiting sites and completing tasks for users. The phrase distinguishes goal-directed agent sessions from traditional human visits and background crawling.

Editorial references

Sources & further reading

4 sources

The Definitive Guide to Adopting Agentic Commerce in 2025 Industry Report · HUMAN Security · 2025
The agentic commerce opportunity: How AI agents are ushering in a new era for consumers and merchants Industry Analysis · McKinsey & Company · 2025
The 2026 State of AI Traffic and Cyberthreat Benchmark Security Research Report · HUMAN Security · 2026
The invisible traffic problem: why AI agents are your biggest blind spot Independent Industry Commentary · TechRadar Pro · 2026-06-24

Test yourself

Which of these is the meaning of agentic traffic?

Cite this entry

"Agentic traffic." AI Dictionary, Dadgogo, https://dadgogo.com/dictionary/agentic-traffic/. Accessed 19 Oct. 2026.